tourism strategy

Sep 192012
 

The US Department of Commerce announced today that the President’s January Executive Order and May release of the country’s National Travel and Tourism Strategy, international tourism and spending have increased substantially. In a White House press release issued today, the Administration said the following:

“The Obama Administration’s number one priority is to strengthen our economy, create jobs, and restore economic security for the middle class. One way to help strengthen the economy is to make the U.S. the top destination for international visitors. Since the President issued an Executive Order in January and the National Travel and Tourism Strategy was subsequently released by this Administration in May, the Departments of Commerce, Homeland Security, Interior, and State have put a priority on expanding travel to and within the U.S., while remaining vigilant in protecting our national security.

Today, we learned that these efforts are working. The U.S. Department of Commerce announced that international visitors spent an estimated $13.7 billion on travel to, and tourism-related activities within, the United States during the month of July–$350 million (3 percent) more than was spent in July 2011. Travel and tourism-related exports have increased, on average, more than $1.1 billion a month during the first seven months of 2012.

Also today, the Bureau of Economic Analysis (BEA) released estimates for the second quarter 2012 from their Travel and Tourism Satellite Accounts. These accounts present a detailed picture of travel and tourism activity and its role in the U.S. economy, including estimates of spending by travelers in six categories of goods and service as well as estimates of the employment generated by travel and tourism and related industries. Today’s data reveal that real spending on travel and tourism increased at an annual rate of 2.1 percent in the second quarter of 2012 after increasing 4.9 percent (revised) in the first quarter of 2012, supporting 7.6 million jobs.”

The bottom line is noteworthy for tourism administrations and organizations around the world: tourism can make a substantial positive impact on economies, especially export earnings, jobs and incomes.

And, as the US Travel and Tourism Satellite Account shows, this positive economic impact spreads all across an economy. The Satellite Account enables the US Government to more accurately measure the direct and indirect economic impacts. The Satellite Account numbers show faster growth in the tourism economy than the economy as a whole. Click on the links for more information direct from the White House and the US Department of Commerce’s Bureau of Economic Analysis.

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Oct 312011
 

UPDATE: According to Wolfgang Thome, one of the most active travel industry bloggers in East Africa, the Trail will now be launched on November 25th. He said in a recent blog posting that tour operators have begun to market the trail.

With the launch of the Congo Nile Trail on November 4th, Rwandan tourism is further diversifying and sharing its cultural and natural heritage with the world.

Location of Congo Nile Trail in Rwanda

Congo Nile Trail Location

The Trail begins on the shores of Lake Kivu along the western edge of Rwanda across from the Democratic Republic of the Congo and extends south for 227 kms from Rubavu to Rusizi via the Karongi and Nyamasheke Districts. The trail offers stunning scenery, coffee and tea experiences, and visits to towns and villages along the Lake.

Congo Nile Trail - Rubavu to Rusizi Route Map

Congo Nile Trail - Rubavu to Rusizi Route Map

The Trail can be walked in 10 days or completed by bicycle in five days and by 4×4 car in three days. Along the way, the Congo Nile trail includes eight base camps, two main paths and four secondary trails, which all make this a breathtaking “bucket list” once-in-a-lifetime hiking experience.

For a more detailed map, click here Congo Nile Trail Map.

Contact: Philibert Ndandali, Senior Promotion Officer,  Rwanda Development Board (RDB). Cell: +44 788 684804 (Rwanda)  or + 44 7572 091962 (UK) during the World Travel Market (Nov 7-11). Email: philibert.ndandali@rdb.rw

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Oct 252011
 

Today, AllAfrica.com published an excellent mini-report on Tanzanian tourism, which rightfully questions why, given the richness of the country’s tourism resources and attractions, has the country’s economy has not benefited more.Policy may change with World Bank support, which will make the tourism sector even more competitive.

According to AllAfrica.com, “Tanzania is said to have defied principles of richness, so to say, to its people with so huge a potential for money generation in tourist attractions that it boggles the minds of many economists and administrators as to why the country is still at its present level of poverty. Read more…

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Oct 212011
 

British Columbia will launch a new province level tourism strategy next week at the 18th Annual British Columbia Tourism Industry Conference in Victoria.  The strategy was developed by the uniquely named BC Ministry of Jobs, Tourism and Innovation. Check back with us next week for a summary of the strategy. Link to this post!

Oct 212011
 
$200 mn available for economic development, including tourism, in Central NY

The Central New York Regional Economic Development Council is competing for $200 million of funding for a five-county region in New York State. The funding is for economic development based on community priorities and interests, which could include tourism development. Yesterday, the Council met with community members to decide on investment targets for the funding. [...]

Oct 142011
 
New Tourism Strategy Coming for Northern Territory, Australia

The Government of the Northern Territory in Australia has just launched the development of a new tourism strategy for the State. The new Five Year Tourism Strategic Plan is expected to be implemented starting in early 2013. According to the Government, the strategic plan will: • Articulate our vision for where the Northern Territory should [...]

Oct 142011
 

14 October 2011, 13:26 (GMT+05:00) Azerbaijan, Baku, Oct.14 /T.Hajiyev / According to the Baku-based Trend News Agency, the Azerbaijani Culture and Tourism Ministry’s authority may be expanded with the adoption of a new law “On Tourism” in Azerbaijan, MP, Parliamentary Social Policy Committee Chairman Hadi Rajabli told Trend. He said the Culture and Tourism Ministry [...]

Oct 132011
 

Tourism Australia reported today at the Australian Tourism Directions Conference in Canberra that the industry’s vision to double annual overnight tourist visitor spending to A$140 billion by 2020 remains firmly on track but with clear scope to further improve Australia’s global competitiveness in the sector. Last week Tourism Research Australia set out the full extent [...]

Oct 122011
 

The Japanese has proposed (emphasis on proposed!) an interesting marketing strategy to attract visitors back to the country — give away 10,000 tickets to prospective tourists. The story has gone viral. Major media such as Time Magazine, The Guardian, USA Today, Wall Street Journal and many others have circulated the story. When clicking to the Japan [...]

Oct 112011
 
Canada Launches New Federal Tourism Strategy

Canada has launched a new approach to developing tourism all across the country. The Government intends to implement a whole-of-government approach to enhance the federal government’s role as an effective partner with industry and other levels of government in support of an internationally competitive tourism sector. Guiding Principles Under a new whole-of-government approach, federal departments and agencies will be [...]